Position your brand for success
Successfully entering Costco requires more than a great product—it demands a deep understanding of their buying structure, category positioning, and internal processes. At Optimus Worldwide Solutions, we specialize in guiding brands through this complex landscape. Whether you’re launching a new product or seeking to expand an existing line, we help you identify the right category, structure your pitch, and align your offering with Costco’s standards and member expectations.
Expert guidance from day one
Our team has spent years developing a deep understanding of Costco’s unique buyer behavior, internal processes, and product evaluation standards. We help you refine your go-to-market strategy, prepare compelling buyer-facing materials, and structure deals that are both attractive to Costco and profitable for your business. We also provide coaching and prep for pitch meetings, ensuring your brand communicates the right value to the right stakeholders. With our market intelligence and hands-on guidance, we help position your product as a natural fit for Costco’s shelves and loyal member base.